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JICMAIL Partners with ShoWhere to Launch Advanced Geo Planning Tool

JICMAIL has launched a new postcode sector mail measurement dataset in partnership with ShoWhere, giving users a more detailed view of mail engagement across the UK. Available to all JICMAIL…

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How Hotel Chocolat Turned Print From a Headache Into a Competitive Advantage

A hundred stores. Dozens of SKUs. Price labels, window graphics, uniforms, POS displays and a marketing team that was supposed to be doing something else entirely. That was Hotel Chocolat’s…

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HFSS Has Changed Marketing

Are you keeping up with HFSS changes? At the end of last year, the UK introduced new legislation to restrict the advertising and promotion of HFSS (high fat, salt and…

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Leading the way in print, together

At PSE, we believe great work starts with great people. Our team is built on a mix of perspectives, experience and ways of thinking, and that’s what shapes the way…

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2026 The Year of Letterbox Marketing

For years, the marketing conversation has been dominated by digital channels, faster, cheaper, measurable, scalable. But in the last few years, something has shifted. Not away from digital, but towards…

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B2B DIRECT MAIL MARKETING

A targeted way to reach decision-makers and drive results B2B marketing is about reaching the right people, at the right time, with a message that lands. While digital channels play…

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HFSS and the Future of Marketing. Where does Direct Mail Fit?

With HFSS legislation now in place, brands are navigating a more complex advertising environment. Restrictions across digital and broadcast channels mean marketers need to think carefully about how they communicate,…

Addressed Mail Guides Industry insight News Print Management Resources

The Power of Paper, Looking Ahead to 2026

As we look towards 2026, marketing continues to move faster, become more complex, and demand greater accountability. Audiences are exposed to more messages than ever, across more channels, with less…

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Which Industries Benefit Most from Business Mail and Why?

Understanding Business Mail Business Mail is addressed communication sent to an individual that contains information such as financial or loyalty statements, administrative updates, or appointment notifications. It combines practical purpose…

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Door Drops Deliver: The Measured Power of Attention and Action

As marketers continue to seek channels that balance reach, engagement, and measurable return, the latest DMA and JICMAIL Door Drop Report 2025 makes one thing clear: Door Drops deliver. Once…